Skills

User Research · User-Centered Design · Usability Testing · User Stories · Personas · Wireframes · Prototypes · Mobile Design · Information Architecture · Responsive Design · Agile UX · Problem Solving · Analysis · User Interviews · User Observation · Ethnographic Studies · Surveys · Ideation · Heuristic Evaluations · Task Models · User Journey Maps · Scenarios · Service Blueprint · Design Sprint Facilitation · Sketching · Qualitative & Quantitative Data · User Analytics · Product Strategy · Design System · Experience Vision

 

Work Experience

The Home Depot  |  June 2021 - Present
User Experience Principal
Evolve best practices and design processes, including AI-driven user-centered workflows.
Mentor UX designers on design efficiency and problem-solving based on user insights.
Leading strategic UX design projects for homedepot.com, including

  • Product search page: visual redesign increased product findability and conversion, resulting in a projected annual revenue increase. 

  • Consumer personas: improved velocity for pilot agile teams in product discovery, suggesting annual cost savings following organizational adoption.

  • UX design principles and metrics: improving designer efficiency and communication with agile teams, reducing design iteration cycles, and increasing design consistency for online experiences.


Bread Financial (formerly Alliance Data)  |  Dec 2016 - May 2021
Lead User Experience Designer, UX Manager
Co-managed a team of designers, writers, and strategists on native app & web experiences for 30 million credit card users; created design best practices for the organization, including UX process, design frameworks, design reviews, and design systems; implemented user research tools for enterprise projects.

Jenzabar, Inc. · Sep 2012 - Dec 2016
User Experience Manager
Created delightful and usable solutions for multi-million dollar higher education ERP; communicated long-term UX strategy to stakeholders, user groups, advisory committees, and senior management; built and managed a team of 6+ UX Designers & Analysts, including hiring and quarterly performance reviews.

Standard Register · May 2005 - Sep 2012
User Interface Architect
User interface design, usability testing, and digital artwork for B2B and B2C web applications.

O’Neil & Associates · Apr 2004 - May 2005
User Interface Designer
User interface design, usability testing, and digital assets for web applications.

Silent J Productions · Jun 2002 - Mar 2004
Web Designer
Create user interface designs for web applications; 2D and 3D digital art.

Consultant · Dec 1998 - Jun 2002
Web Designer
UI layout and implement digital web solutions using HTML, CSS, and Flash.

Multimedia Art Director · Jun 1996 - Dec 1998
Sabatino & Day Advertising Agency
UI designs and digital artwork for client and intranet websites.

 

Education

The Modern School of Design · 1994 - 1996
Diploma · Graphic Design & Illustration
Award of Excellence from Dayton Advertising Club

Wapakoneta Sr. High School · 1990 - 1994
Diploma · General Studies

 

Certifications & Courses

MIT Computer Science & AI Lab
HCI for User Experience Design Executive Program

Google
Prompt Design in Vertex AI Badge

IBM
Enterprise Design Thinking Practitioner

IDEO U
Insights for Innovation, Designing for Change, Leading for Creativity

Interaction Design Foundation
Multiple UCD Certificates, Local Leader (Columbus, OH)